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     A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst    
     Author:  Mr_Ambassador
     Dated:  Friday, December 02 2011 @ 02:23 AM EST
     Viewed:  4,838 times  
  • Sheryl Rooth knocks it out of the park regarding the London Rippers, L, Nov. 24

  • Steve Orser has another temper tantrum at city council, LCW, Nov. 24

  • London Rippers may be one-season wonders at best, LFP, Nov. 22

  • Putting London, Ontario, on the international map

    How the World sees London, Ontario: Bandito Mass Murders; Banana Toss at Black hockey player at the JLC; Melnitzer Bank Fraud; Giant Sinkhole in downtown London; High Unemployment; Jack-the-Ripper baseball team.

    Hey Martha, let's pack up the kids and move to London. It seems like a nice family friendly city to live in. Bwahahahahahahahahahaha!

    Beer and Baseball is a No-Brainer. Jack the Ripper and Baseball, not so much

    THOUGHT DU JOUR: Can you imagine the support locally if David Martin, the owner of the Rippers, named the baseball team the "London Brewers"? Labatt Park, London Brewers? The local hospitality trade would be lining up to sponsor the team, maybe even Labatt's.

    If this guy who purportedly owns the London Rippers is a top marketing guru as professed, I'm El Presidente of Argentina.

    The London Rippers have a one-year lease at Labatt Park, renewable at season's end. It's doubtful the City of London would renew the lease with the current Ripper-logo branding.


    Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst

    By Barry Wells
    Founder, Friends of Labatt Park
    November 16, 2011

    Last Tuesday night (Nov. 15) at the London Convention Centre, David H. Martin, president and general manager of the new Frontier League baseball team slated to play 48 regular-season home games at Labatt Park next season, unveiled his team's name and logo to about 120 people.

    Remember, this was at the height of the local "Shine-the-Light-on-Woman-Abuse" campaign spearheaded by Megan Walker and the London Abused Women's Centre, a campaign supported by the City of London, many local businesses and thousands of Londoners.

    With much hoopla, it was announced the team was called the "London Rippers" with an iconic Jack-the-Ripper team logo (a sinister character named "Diamond Jack") accompanied by the slogans "Get Ripped" and "Lurking at Labatt Park This Spring."

    I was there, set to embrace the return of pro baseball to London, despite the fact that I've been a London Majors fan for more than 40 years, even more so since I founded the non-profit, volunteer group, the Friends of Labatt Park in 1993.

    As such, I spend several hundred dollars at Labatt Park each summer.

    I left the convention centre shaking my head and by the time I got home, I realized I'd be boycotting this team as long as they continue using one of the most notorious serial butchers of women in modern history to market the team.

    Marketing campaign from Mars

    According to a recent poll on The London Free Press website, 48 per cent of 1,152 poll respondents want either the team name, team logo or both changed.

    These aren't good numbers for this new ball team, given that marketing baseball is a tough gig at the best of times in London, let alone after you've alienated nearly 50 per cent of your potential $pon$or$ and fan$ ~ if you accept the poll accurately reflects public opinion.

    And I do ~ with 1,152 poll respondents.

    Everyone with three brain cells to rub together likes a smooth takeoff and the London Rippers have clearly struck out six months before their scheduled home opener on Saturday, May 25th.

    While the team has received an incredible amount of publicity with the story of the team's controversial name and logo going viral on the Internet, most of it is negative publicity and rightly so.

    Not surprisingly, based on my casual observations at least, more women than men ~ particularly young men ~ appear offended by the name and logo of this new team.

    "Jack the Ripper" butchered at least five women in London, England, during the late 1880s and was never apprehended for his grisly crimes. So let's resurrect him in London, right?

    On the other hand, many young men seem to like the name and logo. Whether or not they'll go to a few games, however, is another story. Which is why this team's success hinges on broader support.

    Personally, I'm offended by this dark-side marketing for a number of obvious and not-so-obvious reasons.

    For starters, baseball represents re-birth and renewal, when ball players and fans alike ~ in temperate climates at least ~ return to the ball park, leaving the drudgery of winter behind.

    The sun comes out in all its warmth and glory, the birds sing and the grass grows green again. Positive vibes all the way around.

    As such, historic Labatt Park and its lush natural-grass playing field have evolved into sacred ground for me and many others during its 134-year history at the forks of the Thames.

    Even more so now that Labatt Park has been designated "Canada's Favourite Ballpark" after winning Baseball Canada's popular month-long, online contest last September.

    Further, I recently paid the City of London $400 to plant a memorial red oak tree at Labatt Park to honour my late mother (pictured left) who passed away last April.

    Mother, who was regularly slapped around and punched by my alcoholic father during the 1950s and early 1960s (before she finally ditched him, with two young sons in tow), attended many ball games at the park with me during the past 20 years, a time when her and I became the best of friends.

    So Labatt Park is a place where people go each summer to have good times and share good memories while watching the timeless game of baseball in the great outdoors.

    To introduce the image and thought of Jack the Ripper into this City-owned park is both extremely misguided and offensive, akin to a guest in your home pissing on your carpet one minute after arrival. As welcome as 10 battalions of army ants at a family picnic.

    While it's suspected the London Rippers will change the team's name sometime next week ("London Phantoms" is rumoured to be the likely choice), something tells me this team is already a modern-day casualty of Jack the Ripper.

    Check out this page from the convention centre's website (up in advance of the media launch last Tuesday, Nov. 15). And the team owner has the audacity to say this ripper nonsense is only about ripping a baseball.

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  • A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst | 6 comments | Create New Account
    The following comments are owned by whomever posted them. This site is not responsible for what they say.
    A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst
    Authored by: Butch (The Beast) McLarty on Sunday, November 20 2011 @ 02:01 PM EST

    The recent LFP poll with 1,152 respondents showed a total of 48% want the
    name, logo or both changed. This reduces their potential sponsor and fan
    base by half.

    Here's a few suggested names that would likely have the full support of

    London Brewers; London Canadians; London Lords; London Thunder; London
    Artillery; London Royal Canadians; London Lumberjacks; London Blues;
    London Captains; London Stars; London Suns; London Dynamics; London
    Bisons; London Aviators; London Steeds.

    To advertise on Alt-London contact me at We have reasonable rates designed to fit any advertising budget.
    A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst
    Authored by: Butch (The Beast) McLarty on Sunday, November 20 2011 @ 07:23 PM EST

    The London Rippers are in tenuous position. They have no established fan base;
    have yet to play a single game in London but already they've alienated their
    landlord the City of London (who they've signed a one-year lease with), the LFP
    who they refuse to send media releases to, Megan Walker and the London
    Abused Women's Centre, the Friends of Labatt Park and 48% of Free Press poll
    respondents. Not good from a business point of view.

    To advertise on Alt-London contact me at We have reasonable rates designed to fit any advertising budget.
    A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst
    Authored by: Betty McLarty on Tuesday, November 22 2011 @ 05:54 PM EST

    Here's what an old friend just e-mailed to me regarding the London Rippers:
    "This is a disgusting way to introduce themselves to London and London to North
    America, but what is an even more disgusting about their presentation of
    themselves and London is that they should continue to lie to everyone about
    what they were really up to in choosing this name for the team in the first place.
    It is their persistence in this lie that makes their insult to London unforgivable."

    I couldn't agree more.

    To advertise on Butch McLarty's Alt-London e-mail We have reasonable ad rates designed to fit any advertising budget.
    A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst
    Authored by: Sapphire on Tuesday, November 29 2011 @ 09:57 AM EST
    "Off with their heads!"
    A Jack-the-Ripper logo for a team named the London Rippers is an insult to Londoners and dark-side marketing at its worst
    Authored by: Butch (The Beast) McLarty on Wednesday, November 30 2011 @ 06:22 PM EST


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    Ameliorative effects of reduced food-borne fluoride on reproduction in silver
    foxes.Vet. 1988 78 75-91.

    Narayana MV, Chinoy NJ Reversible effects of sodium fluoride ingestion on
    spermatozoa of the rat Int J Fertil Menopausal Stud 1994 Nov-Dec;39(6):337-

    Messer HH, Armstrong WD, Singer L. Fertility impairment in mice on a low
    fluoride intake. Science. 1972 Sep 8;177(52):893-4

    Haesungcharern A, Chulavatnatol M. Inhibitors of adenylate cyclase from
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    Susheela AK, Jethanandani P. Circulating testosterone levels in skeletal
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    Kumar A, Susheela AK. Effects of chronic fluoride toxicity on the morphology
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    Nicol CJ, Zielenski J, Tsui LC, Wells PG. An embryoprotective role for glucose-
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    No fluoride effect on reproduction

    Merkley JW, Sexton TJ Reproductive performance of White Leghorns provided
    fluoride Poult Sci 1982 Jan;61(1):52-6

    Fluoride can affect thyroid hormones and, therefore, many other organs

    Susa M. "Heterotrimeric G proteins as fluoride targets in bone (Review). Int J
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    Caverzasio J, Palmer G, Suzuki A, Bonjour JP. Mechanism of the mitogenic
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    dependent tyrosine phosphorylation process. J Bone Miner Res. 1997

    Susa M, Standke GJ, Jeschke M, Rohner D. Fluoroaluminate induces pertussis
    toxin-sensitive protein phosphorylation: differences in MC3T3-E1
    osteoblastic and NIH3T3 fibroblastic cells. Biochem Biophys Res Commun.
    1997 Jun 27;235(3):680-4.

    Galletti PM, Joyet G - "Effect of fluoride on thyroidal iodine metabolism in
    hyperthyroidism" J Clin Endocrinol 18:1102-1110 (1958)

    Gedalia I, Brand N. The relationship of fluoride and iodine in drinking water in
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    Gorlitzer von Mundy. Einfluss von Fluor und Jod auf den Stoffwechsel,
    insbesondere auf die Schilddrüss. Münch Med Wochenschrift 105:234-247

    Litzka G - "Die experimentellen Grundlagen der Behandlung des M. Basedow
    und der Hyperthyreose mittels Fluortyrosin" Dtsch Med Wochenschr 63:1037-
    1040 (1937)

    Gordonoff T. - Fluor und die Schilddrüse, Toxikology des Fluors
    Basel/Stuttgart, pp.111-123 (1964)

    May W. Antagonismus zwischen Jod und Fluor im Organismus. Klin
    Wochenschr 14:790-792 (1935)

    May W. Behandlung der Hypothyreosen einschließlich des schweren
    genuinenMorbus Basedow mit Fluor" Klin Wochenschr 16:562-564 (1937)

    Haddow JE, Palomaki GE, Allan WC, et al. -"Maternal thyroid deficiency during
    pregnancy and subsequent neuropsychological development of the child." N
    Engl J Med 341:549-55 (1999)]

    Eckerlin, R.H.,Maylin, G.A., and Krook, L. Cornell Vet. 76 403-404 (1986). Milk
    production of cows fed fluoride contaminated commercial feed.

    Balabolkin MI, Mikhailets ND, Lobovskaia RN, Chernousova NV. [The
    interrelationship of the thyroid and immune statuses of workers with long-
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    Krishnamachari KA Skeletal fluorosis in humans: a review of recent progress
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    Tezelman S, Shaver JK, Grossman RF, Liang W, Siperstein AE, Duh QY, Clark
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    Fluoride enters the placenta and may cause birth defects

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    Armstrong WD, Singer L, Makowski EL. Placental transfer of fluoride and
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    Erickson JD. Fluoridation and Down Syndrome. J Dental Res 58a 1979;228.

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    Gupta SK, Gupta RC, Seth AK, Chaturvedi CS. Increased incidence of spina
    bifida occulta in fluorosis prone areas. Acta Paediatr Jpn. 1995

    Fluoride may affect the immune system

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    mitogenic and antigenic response of human blood lymphocytes in vitro. Caries
    Res. 1999;33(2):148-55.

    Gutierrez J, Liebana J, Ruiz M, Castillo A, Gomez JL. Action of sodium fluoride
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    Sutton PR. Is the ingestion of fluoride an immunosuppressive practice? Med
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    Spittle B. Allergy and hypersensitivity to fluoride. Fluoride 1993 26: 267-273.

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    Gabler WL, Creamer HR, Bullock WW. Fluoride activation of neutrophils:
    similarities to formylmethionyl-leucyl-phenylalanine. Inflammation. 1989

    Gabler WL, Hunter N. Inhibition of human neutrophil phagocytosis and
    intracellular killing of yeast cells by fluoride. Arch Oral Biol. 1987;32(5):363-6

    Gomez-Ubric JL, Liebana J, Gutierrez J, Castillo A. In vitro immune modulation
    of polymorphonuclear leukocyte adhesiveness by sodium fluoride. Eur J Clin
    Invest. 1992 Oct;22(10):659-61

    Lewis A, Wilson CW. Fluoride hypersensitivity in mains tap water
    demonstrated by skin potential changes in guinea-pigs. Med Hypotheses.
    1985 Apr;16(4):397-402

    Hirano S, Ando M, Kanno S. Inflammatory responses of rat alveolar
    macrophages following exposure to fluoride. Arch Toxicol. 1999

    O'Shea JJ, Urdahl KB, Luong HT, Chused TM, Samelson LE, Klausner RD.
    Aluminum fluoride induces phosphatidylinositol turnover, elevation of
    cytoplasmic free calcium, and phosphorylation of the T cell antigen receptor
    in murine T cells. J Immunol. 1987 Nov 15;139(10):3463-9

    Gutierrez J, Liebana J, Ruiz M, Castillo A, Gomez JL. Action of sodium fluoride
    on phagocytosis by systemic polymorphonuclear leucocytes. J Dent. 1994

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